Pantone® Colour is a universal colour chart. Each colour has a specific Pantone number to represent the colour. This number is used by decorators and it enables them to be able to print your logo in the colour that you require it to be. This colour chart is used world-wide.
There are many Pantone colour books. In the promotional industry they use the solid colour-coated system codes which consists of approximately 1867 different colours. New colours are added every year. The uncoated colours are usually only used for paper printing.
With embroidery, Pantone colours are matched to an embroidery thread colour as close as possible. There is no 100% match guaranteed as the thread colours are not all dyed to match a Pantone colour.
Pantone colours are also known as PMS colours (Pantone Matching System).
Sweet Memories Promotional Gifts strongly recommends that you do not match colours using your computer screen as every computer screen colour resolution is different from screen to screen. The best way to select or check a Pantone colour is using a Pantone book.
Sweet Memories Promotional Gifts works with the Pantone book solid coated. This allows a colour range of over 850 different colors. Anyone who has specified his corporate colour in HKS or CMYK can convert it into Pantone C. Sometimes the conversion result is not exactly the same, but similar shades can easily be found. With Pantone you can find a suitable solid tone for each grid. For example, Adobe Photoshop will find a matching color for solid-colour halftone HKS. This means you are on the safe side when printing in screen printing. Unlike in digital printing, only solid colors can be displayed in screen or pad printing.
It is to be noted that solid tone also means that no screen areas can be printed in 20% or 50% shade. Half tones must be printed from single Pantone colors. Everything is considered a separate color. Sometimes digital printing is necessary to cover different shades and colours.